Fossil is quitting smartwatches – but will keep supporting existing models for now

Once upon a time, Fossil seemed more committed to Wear OS smartwatches than either Google or Samsung – but the company has now confirmed that it’s getting out of the smartwatch game, and won’t be making any more models.

The move was a “strategic decision” made in response to how the “smartwatch landscape has evolved significantly” Fossil spokesperson Amanda Castelli told The Verge. The relevant resources will now be redirected to “core segments” of the Fossil business.